Sunday, 28 January 2018

Websites - Different Audience To POP FM


talkSPORT
The colour scheme is quite grey and dark, suggesting it is aimed at men in particular and the content is mainly football/sports stories suggesting that the audience are fans of sports.

BBC Radio 2
BBC Radio 2 seems to be aimed at an older audience the website colours are quite dark and may be a symbolisation of a more mature and serious audience. This is also supported by the news stories/shows which are unlikely to appeal to a younger audience.

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